Emmetsburg Retail Association is a membership-based association, consisting of retail business representatives in the community. The members meet every Wednesday to discuss and plan exciting events to draw community members and visitors to local businesses.

Our Mission

To deliver a growing and energetic retail atmosphere by proving exceptional service, products, and forward thinking.

Our Vision

To be a fun, friendly, people-first destination for both unique seekers and hometown individuals to find specialty shopping, entertainment, and recreation.


Unmatched service and unified energy with a commitment to small town values and personal and economic growth.

  • March – Pot of Gold
  • May – Women’s Day Out
  • July – Crazy Days Sidewalk Sales
  • October – Harvest Fest
  • November – December – Holiday Button
  • December – Home for the Holidays
  • December – Lighted Parade